What are Merchant Services?

Merchant Services are what you need to accept and process credit cards from your web site. There are many steps involved in accepting credit cards because of the many interested parties. Transactions involve your customer, your customer's bank, your customer's credit card issuer and your bank.

 

 

The following information describes the step-by-step process of a credit card transaction taking place on the internet:

Step 1
When a consumer decides to buy a product or service online, using common browsers such as Internet Explorer or Netscape Navigator, the secure order form of the merchant prompts the consumer to enter their name, address, ship-to, credit card information and any other pertinent information required to process the sale.

Step 2
Upon completion of the order form by the consumer, the "Submit" or "Pay Now" button is clicked to begin the payment process.

Step 3
The button is linked to the LinkPoint Secure Payment Gateway which routes and obtains the credit card authorization or declination code.  The credit card is checked against the address verification system (AVS) to authenticate the cardholder.

An authorization reduces the available credit limit, but does not actually place a charge on the statement of the cardholder or move money to the merchant.

In line with bankcard association rules, the merchant is not allowed to settle transactions until the ordered goods can be shipped, therefore a time lag may exist between the authorization and the settlement process.
Transaction Descriptions

     Sale:

Acceptance of the credit card for purchase of a product or service.

     Return (Credit):

Is issued when the consumer wishes to return a product or service after the transaction has been settled.

     Void:

Is issued when the consumer cancels the order the same day, and prior to, the settling of the transactions.

     Settlement:

The final step to complete the credit card transaction between the consumer and the merchant.  The batch (an accumulation of transactions from the current day) is settled daily as a group.  Settlement means that the credit card is charged and the money is moved to the merchant account.

Cardservice International electronically deposits the money into the checking account of the merchant within 48 hours of settlement.
Processing the Credit Card
Once the information is passed to your web site, it must now be verified by your Merchant Processor. Since most Merchant Processesors don't provide connections to the Internet, you must pass the information through a gateway such as Cardservice International. The information is passed from your web site (on JM Web Design servers) to the gateway (using a secure method provided by the gateway). The gateway services have a dedicated connection to your Merchant Processor. Once the gateway receives a response from the Merchant Processor they forward that information back to your web site where you can act on it accordingly.

Gateway services (such as LinkPoint International, CyberCash or Authorize.net) are normally resold to you by your Merchant Processor. The fees associated with the gateway are included in the fees that you pay for credit card processing.

Do I need to have a regular bank account for my business?
Yes. Where would your Merchant Processor put all the money you make otherwise?


 

Internet Merchant Account
Cardservice International offers you a guaranteed approval on your merchant account and includes, at no extra cost, the gateway software for secured online transactions.  This saves you money and time since it plugs right into your webstore.  We provide you a complete one-stop solution.

We offer a whole host of Merchant Benefits including

Consumer Benefits

Cardservice's Virtual Terminal A Demonstration of all the uses of our virtual terminal can be found at: http://linkpt.com/vlpdemo/

 

Cardservice's LinkPoint Secure Gateway vs. AuthorizeNet or CyberCash
The LinkPoint Gateway is included with Cardservice Merchant account for free and offers more value than any other payment system in the world.  The system offers extensive fraud protection unmatched in the industry.  Cardservice also offers ESD (electronic softgood downloads), shipping and tax calculators, fulfillment API's, and user-friendly merchant reports and tools.  The system offers scalability (it grows with your business) and is available 24 hours a day, 7 days a week.  More importantly, it is better than AuthorizeNet or CyberCash since it is:

The LinkPoint Gateway offers secure online transactions by utilizing RSA 1024-bit encryption technology.  Coupled with extensive fraud protection capabilities, Cardservice offers payment solutions which use the safest transaction methods available today.  This is why Cardservice International is known as the Internet Transaction Company enabling over 15,000 new merchants monthly!

Get More Info                                               Sign Up Now